Is Your Website Working For You

Is your Website Working for You?

A good website attracts visits, gains visitor’s attention, and helps you save time, save money and make money. It is a simple idea that often takes a lot of behind the scenes work to make work. The good news is that there are some proven paths to building an effective website. The bad news is that many small business websites don’t even start down the path.

All businesses need a website, and it's important for the website to be effective. If you invest in making a website that turns out to be ineffective you will have wasted valuable time, squandered valuable money and failed to attract potential clients.

You should be proud of your website. You should end up sending prospective customers there to learn more about your business. If you are disappointed with your website and don’t tell anybody about it, it’s time to get it fixed. Get your website working for you and look for web design in Accrington

The approach to getting your website working for you is to first ask two key questions that identify the requirements of your website,

1. What do you want your site to achieve?
2. Who are your potential customers?

Look for web design in Accrington who adopts this approach.

Having identified the fundamental requirements of the website then look for web design in Accrington that follow simple design principles to deliver an effective website that will work for you by:

1. Keeping it simple - we make it obvious within the first few seconds what the site is all about. Flash graphics, “bells and whistles” may look impressive but all they do is slow things down and distract potential customers away from the services you are offering
2. Making it easy to read - we don’t read web pages we scan them looking for words or phrases that match our interest or the task in hand. We make the site readable so that a potential customer does not have to stop and think what to do next.
3. Providing relevant content - provide visitors with the information they are expecting so that they can read the facts, look at the images and buy the services or products they need.
4. Making it easy to navigate - make sure that potential customers can understand the navigation system by making it clear, simple and consistent.
5. Making pages that search engines love - optimise the pages to be search engine friendly by using meaningful links, page titles, headers; image captions anchor text and so on. Analyse and choose powerful keywords, write relevant titles and headers, provide keyword rich content and lots of internal text links that search engines love.

So, for a resounding YES to the question Is your Website Working for You? Look for web design in Accrington today

Source:

http://www.goarticles.com/cgi-bin/showa.cgi?C=2779105

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